3 Online Resources Every Biz Owner Should Tap
Posted on November 29, 2011 @ 8:46 PM in Uncategorized
You even organize your spice jars in alphabetical order and put a list of which letters are missing in your collection inside the cupboard door. Sheesh…
I know your type.
My lists are usually in my head, which is why I often come home from the supermarket without at least one must-have item.
But I’ve just created a list for you – and me! It seems like every day, clients and friends are asking me how I know so much about social media. So I’m going to share some resources with you that I’ve found very helpful.
First, though, a confession. My natural tendency is to think, rather than do. I’m a theoretical introvert, dreamer, perpetual learner.
However, when I have a particular goal in mind, I become a doer.
Then I’ll take massive action and work tirelessly to achieve it come hell or high water.
Especially if I’m doing it for someone else’s benefit.
Why am I telling you this?
It’s a case of “do as I say, not as I do” with this list!
I may have learned the theory in some cases, but I have yet to apply the knowledge for myself.
When I have, however, I’ve been pleasantly surprised with the results and I hope you will be, too.
Here’s my list of three recommended websites to help you understand and harness the potential power of social media for your business:
Laura Roeder was a frustrated web designer who saw that her understanding of social media could help entrepreneurs in their businesses. I met Laura when she spoke at Eben Pagan’s information marketing bootcamp in Los Angeles a couple years ago. She was recently honoured as one of the top 100 young entrepreneurs in a ceremony at the White House.
If you can’t figure out Twitter, check out Laura’s online course: Backstage Pass to Twitter. She’ll take you from total twit to tweeter in no time. Her content is designed for business owners to maximize results in minimal time. There’s no time-wasting fluffy stuff.
Her signature course is called “Creating Fame”. She can also help you understand and leverage the power of Facebook.
Derek Halpern dishes up some terrific advice, all backed with solid research. You’ll find tons of helpful free content about the psychology of consumer behaviour and how to design your website to maximize conversion. He even explains which type fonts to use to sell more product!
Lewis Howes has literally written the book on how to master LinkedIn. He also has an online course called LinkedInfluence. I’m still working my way through it because there’s so much great information but I can tell you that following just one of his tips moved me up in the ranks to be among the first in my category.
If you explore the possibilities above, please come back and share what tips you learned and implemented.
Success stories are always welcome. They inspire us all!
Twitter artwork used with permission.